Marketing Communication Department Hosts Open Defenses for Senior Student Projects

University Media

Department of Marketing Communication and Advertising at Al-Janad University for Science and Technology recently organized two open graduation project defenses for senior students as part of the graduation requirements for the 2024–2025 academic year. The sessions were held in an engaging academic environment and featured active participation from faculty members and students.

The first group presented a study titled “The Impact of Sales Promotion on Purchase Decisions: A Field Study on Abu Walad Biscuit during the 2024/2025 Period.” The research was supervised by Prof. Mohammed No’man and examined by Assoc. Prof. Gamil Zaid. The second group focused on “The Impact of E-Marketing on Customer Satisfaction in the Yemeni Telecommunications Sector: A Case Study of YOU Telecommunications Company,” under the supervision of Dr. Moath Al-Qaisi and also examined by Dr. Gamil Zaid.

The department congratulates the students on this academic milestone and commends the supervisors and examiners for their valuable contributions. These defenses reflect the department’s commitment to fostering research excellence and preparing students for the demands of the professional world.